ALL LEISURE HOLIDAYS GROUP EXTENDS DISCOVER THE WORLD’S PARTNERSHIP TO NORTH AMERICA
SCOTTSDALE, ARIZ, Apr. 20, 2015—All Leisure Holidays Group, the holding company for All Leisure Holidays, has extended its sales and marketing partnership with Discover the World to North America. Discover already represents the company in Australia, New Zealand, Scandinavia and South Africa.
“Because of the positive results Discover generated for us in other markets, we decided to use them in North America to provide us with a larger presence,” said Colin Wilson, group sales director for All Leisure Holidays Group. “Discover knows our tour products and cruises so we did not hesitate to have them take over for us in this market.”
“We will capitalize on the growing cruise market for All Leisure Holidays Group,” said Jenny Adams, CEO of Discover the World. “The unique nature of its cruise brands, that includes leading escorted tours, will especially appeal to the affluent and educated consumer. Given the track record we have with our cruise and tour clients, we know we can produce new customers and revenue for them in Canada and the U.S.
For more information about Discover the World, visit discovertheworld.com or call +1 480 707 5566 or +44 203 598 8030.
About Discover the World
Discover the World has earned a reputation as a leader in global travel distribution and its success in developing a worldwide network of 85 offices in more than 60 countries capable of exceptional representation performance is unmatched. With a portfolio of more than 90 clients utilizing its sales, marketing and business process outsourcing services, Discover the World remains a dominant innovator for the travel industry.
About All Leisure Holidays Group
Headquartered in Market Harborough, England, All Leisure Group is the holding company of All Leisure Holidays, an established holiday company which owns the tour operators Travelsphere, Just You, Voyages of Discovery, Swan Hellenic, Hebridean Island Cruises and Discover Egypt. Voyages of Discovery, Swan Hellenic and Hebridean offer destination-led cruises to a number of countries and are focused on the market for mature passengers whil e Discover Egypt offers package s to Egypt, including cruises and excursions on the River Nile.
In May 2012, All Leisure Group, PLC announced the acquisition of Page & Moy Travel Group, a leading tour operator offering a broad range of holidays including touring holidays, city breaks, river and ocean cruises, safaris and classic rail journeys to more to the over 55s for more than 50 years. It currently trades under two brands, Travelsphere and Just You.